Tuesday, July 13, 2010

The Enduring Cookbook

When I began writing my own blog, one thought occurred to me that is a bit bothersome. Would my blog simply be perceived as a “sales” gimmick? That was certainly not the motivation or the objective, but yet, it is a self-serving mechanism since I am in the custom publishing industry.

The following article that appeared in the Chicago Tribune is one I particularly want to share because it espouses many of my sentiments, but the message comes from experts outside of FRP, Inc. I hope you enjoy it as much as I did.

Cookbooks: Ever popular

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